7 Social Media Management Tools for Small Business

Are you interested in placing your business in the best position possible to be successful? If so, you have to make sure you take advantage of social media. There are hundreds of millions of people who use social media on a regular basis. This is an instant line for you to use to connect with your customers and clients. Therefore, if you do not take advantage of social media, you may be missing out on valuable interactions you can use to build a strong customer base. With this in mind, what are a few examples of the way social media may be able to help you grow your business? Take a look at the list below. 

1. Content Cal

If you have multiple social media profiles, you understand how important it is to schedule and plan your content accordingly. Even though this is a tool that can help you post and schedule your content, this is also a tool that you can use to help you with the content planning process. That way, you can keep track of your idea is kind of brainstorm regularly, and move content over to the calendar so that you can schedule and publish it accordingly. If you are able to take advantage of this tool, you should have an easier time scheduling, posting, and planning your content. You should also take advantage of a digital marketing agency, such as BizIQ, that can help you get the most out of your content. 

2. Wave Video

The reality is that people love to consume video content. Eventually, this is going to account for the overwhelming majority of all consumer internet traffic. Because people love video content, this is something that is growing every year. Because videos are better than pictures, you need to take advantage of this tool. Wave Video is easy to use, will integrate with a wide variety of stock videos, and will help you capture the attention of your visitors. There are plenty of free videos from which to choose. If there is a premium one that you want to put to work for you, you are welcome to pay for it as well. 

3. Agora Pulse

One tool that you absolutely have to take advantage of is called Agora Pulse. This is a tool that you can use to integrate all of your social media accounts in one place. For example, you may have a variety of social media accounts including Facebook, LinkedIn, YouTube, Twitter, and Instagram. You may have a difficult time keeping up with everything that these platforms and profiles are doing. Therefore, you need to find a way to put them all in the same place. That is exactly what Agora Pulse will do for you. You can go through your comments, mentions, and messages as quickly as possible. Then, you can figure out what you need to do to improve your social media marketing campaign. 

4. LastPass

There’s a good chance that you have to remember multiple platforms for various profiles. The reality is that it can be nearly impossible to remember all of your passwords. Furthermore, if you try to use the same password across all of your sites, this can lead to a significant security issue. Therefore, you have to take advantage of LastPass, which can help you manage your passwords across multiple sites. After you enter your password, this tool will automatically fill in your usernames and passwords so that you do not have to remember them again. This is a tool that can dramatically improve your internet security.

5. Buffer

This is a tool that will allow you to quickly and easily post or share to all of your various social networks. This is one of the most important social media tools out there. It can schedule a lot of your posts, automatically post to your social media platforms on your followers are more likely to be there, and can save you a significant time during the course of the week. This is a tool that will work with Facebook, Twitter, LinkedIn, Instagram, and more. If you add a post to your Buffer profile, you can select which social media account you want to share that post on. Therefore, this is a customizable tool that you can use to elevate your social media marketing experience. 

6. Rev

Even though video is powerful, a lot of people like to watch videos without sound. That way, they do not have to worry about getting in trouble at work or school. At the same time, the video is only going to be helpful if you can add captions to it. If you want to grab the attention of your viewers, you need to use captions. That is exactly where this transcription service can be helpful. This transcription service can help you quickly and efficiently generate captions for your videos, making them more flexible and versatile. If you would like to take your video marketing services on social media to new heights, then you need to put this tool to work for you. Take advantage of a professional transcription service. 

7. Mail Chimp

Of course, you also need to use a social media tool that can help you manage your email marketing mailing list. If you have a newsletter or a periodical that you send out to your subscribers, then you need to take advantage of a tool that can help you automate this process. That is exactly where this tool comes in handy. Right now, this tool is used to send out billions of emails every month. They can also quickly take care of issues that arise out of the emails that you share with your customers. If you are looking for a way to make your email process more efficient, then you have to put this tool to work for you. You can use MailChimp to save a lot of time while also meeting the needs of your customers. 


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